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Self

Self magazine is an American magazine for women that specializes in health, fitness, nutrition, beauty and happiness. Published by Condé Nast Publications 12 times a year, it has a circulation of 1,528,583 and a total audience of 5,904,000 readers, according to its corporate media kit. The editor-in-chief is Lucy Danziger. The vice president and publisher is Laura McEwen. Self is based at Condé Nasts' U.S. headquarters at 4 Times Square in New York, NY. Self was nominated in 2008 for a National Magazine Award (ASME) in the "personal service online" category for their annual Self Challenge, an interactive program that allows readers to log their workouts and watch videos, record their meals using an online nutrition diary, share recipes and tips and communicate with the online community as they track their progress.[3] The Self Challenge is a three-month program that encourages women to achieve their weight loss goals by committing to a healthy lifestyle for 12 weeks.
Self was founded in January 1979 by Phyllis Starr Wilson, who served as the editor-in-chief for the publication until January 1987, when she was named the founding editor. At its inception, the magazine began with many of the same philosophies it retains today, including health, fitness, nutrition, beauty and happiness, although the categories then were not as specifically named in the magazine. In her opening remarks in the first issue, Wilson wrote the following to the readers:
“An extraordinary spirit and energy are emerging in women today. Fitness is the fuel. We have acquired a strong appetite for the full experience of life—the exhilaration of the outdoors, the challenge and success of professional work, the honest enjoyment of sex. Self will be a guide to the vitality we need to do all the things we want to do.”
In 1979, cost of the magazine was $1.50 an issue or $10 for a one-year subscription. By 1983, the circulation for Self reached one million readers with its September issue. However by 1986, the news-stand sales were stagnant. This may have been because other mainstream women’s magazines also began adding sections about health and fitness, so Self needed to redefine itself on the market. In January 1987, when Wilson became the founding editor, Valorie (Victoria) Griffith Weaver took over as editor-in-chief, but resigned within a year.
In July 1988, Anthea Disney took the position of editor-in-chief and made it her goal to refresh the magazine’s image. In the one year she held that position, she reworked the content by seeking out renowned authors such as Ann Hood, Susan Allen Toth, Alice Adams, Helen Mohr and Elizabeth Benedict to supply the magazine with fresher content with a higher degree of journalistic integrity. She revised their cover strategy by replacing airbrushed models with more natural-looking pictures of women in everyday surroundings. It was also at this time when the colors of teal and magenta were adopted for the magazine. “We deliberately chose colors not being used on other magazines,” Disney had said in a New York Times article. Between 1986 and 1989, the newsstand sales increased by 3 percent and the subscriptions increased by 22 percent.

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06:00:00 06:05:32 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
06:05:32 06:11:10 Five on 5 with the Cast of the Sound of Music
06:11:10 06:15:58 Five on 5: Sofia Vergara's 4-Day Diet Rule
06:15:58 06:20:35 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
06:20:35 06:24:47 Five on 5 with Grace Song, ballet dancer and star of Fame High
06:24:47 06:29:45 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
06:29:45 06:34:57 Five on 5 with Pretty Little Liars' Shay Mitchell
06:34:57 06:40:08 Five on 5 with Hair Stylist Arsen Gurgov
06:40:08 06:40:44 SELF on The Mindy Project
06:40:44 06:45:20 Five on 5 With Tyler and Cameron Winklevoss
06:45:20 07:27:41 Revamp your Style with SELF Magazine #13for13
07:27:41 08:24:24 GET FIT with SELF Magazine #13for13
08:24:24 08:28:49 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
08:28:49 08:34:18 Five on Five: Danica Patrick Is a Total Badass
08:34:18 08:39:52 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
08:39:52 08:44:23 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
08:44:23 08:48:46 What's hot for fall: Five on 5 with SELF Editors!
08:48:46 08:49:17 Tommy Hilfiger NYFW Show.MOV
08:49:17 08:54:22 Five on 5 with Macy Gray
08:54:22 08:57:09 Chicago City Guide - Nightlife & Music
08:57:09 09:02:07 Five on 5 with Rachel Leigh Cook
09:02:07 09:06:18 Five on 5 With Award-Winning Surfer and Activist Bethenny Hamilton
09:06:18 09:10:42 Five on 5 with Grace Potter
09:10:42 09:12:50 Chicago City Guide - McCormick Place
09:12:50 09:17:53 Five on 5 with Jenna Dewan Tatum
09:17:53 09:20:43 Five on 5 with Milly designer Michelle Smith
09:20:43 09:25:27 Five on 5 with Nelly Furtado
09:25:27 09:29:47 Five on 5 with With Our Fave Sister, Tamera Mowry-Housley
09:29:47 09:35:19 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
09:35:19 09:40:57 Five on 5 with the Cast of the Sound of Music
09:40:57 09:45:45 Five on 5: Sofia Vergara's 4-Day Diet Rule
09:45:45 09:50:22 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
09:50:22 09:54:34 Five on 5 with Grace Song, ballet dancer and star of Fame High
09:54:34 09:59:32 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
09:59:32 10:04:44 Five on 5 with Pretty Little Liars' Shay Mitchell
10:04:44 10:09:55 Five on 5 with Hair Stylist Arsen Gurgov
10:09:55 10:10:31 SELF on The Mindy Project
10:10:31 10:15:07 Five on 5 With Tyler and Cameron Winklevoss
10:15:07 10:57:28 Revamp your Style with SELF Magazine #13for13
10:57:28 11:54:11 GET FIT with SELF Magazine #13for13
11:54:11 11:58:36 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
11:58:36 12:04:05 Five on Five: Danica Patrick Is a Total Badass
12:04:05 12:09:39 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
12:09:39 12:14:10 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
12:14:10 12:18:33 What's hot for fall: Five on 5 with SELF Editors!
12:18:33 12:19:04 Tommy Hilfiger NYFW Show.MOV
12:19:04 12:24:09 Five on 5 with Macy Gray
12:24:09 12:26:56 Chicago City Guide - Nightlife & Music
12:26:56 12:31:54 Five on 5 with Rachel Leigh Cook
12:31:54 12:36:05 Five on 5 With Award-Winning Surfer and Activist Bethenny Hamilton
12:36:05 12:40:29 Five on 5 with Grace Potter
12:40:29 12:42:37 Chicago City Guide - McCormick Place
12:42:37 12:47:40 Five on 5 with Jenna Dewan Tatum
12:47:40 12:50:30 Five on 5 with Milly designer Michelle Smith
12:50:30 12:55:14 Five on 5 with Nelly Furtado
12:55:14 12:59:34 Five on 5 with With Our Fave Sister, Tamera Mowry-Housley
12:59:34 13:05:06 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
13:05:06 13:10:44 Five on 5 with the Cast of the Sound of Music
13:10:44 13:15:32 Five on 5: Sofia Vergara's 4-Day Diet Rule
13:15:32 13:20:09 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
13:20:09 13:24:21 Five on 5 with Grace Song, ballet dancer and star of Fame High
13:24:21 13:29:19 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
13:29:19 13:34:31 Five on 5 with Pretty Little Liars' Shay Mitchell
13:34:31 13:39:42 Five on 5 with Hair Stylist Arsen Gurgov
13:39:42 13:40:18 SELF on The Mindy Project
13:40:18 13:44:54 Five on 5 With Tyler and Cameron Winklevoss
13:44:54 14:27:15 Revamp your Style with SELF Magazine #13for13
14:27:15 15:23:58 GET FIT with SELF Magazine #13for13
15:23:58 15:28:23 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
15:28:23 15:33:52 Five on Five: Danica Patrick Is a Total Badass
15:33:52 15:39:26 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
15:39:26 15:43:57 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
15:43:57 15:48:20 What's hot for fall: Five on 5 with SELF Editors!
15:48:20 15:48:51 Tommy Hilfiger NYFW Show.MOV
15:48:51 15:53:56 Five on 5 with Macy Gray
15:53:56 15:56:43 Chicago City Guide - Nightlife & Music
15:56:43 16:01:41 Five on 5 with Rachel Leigh Cook
16:01:41 16:05:52 Five on 5 With Award-Winning Surfer and Activist Bethenny Hamilton
16:05:52 16:10:16 Five on 5 with Grace Potter
16:10:16 16:12:24 Chicago City Guide - McCormick Place
16:12:24 16:17:27 Five on 5 with Jenna Dewan Tatum
16:17:27 16:20:17 Five on 5 with Milly designer Michelle Smith
16:20:17 16:25:01 Five on 5 with Nelly Furtado
16:25:01 16:29:21 Five on 5 with With Our Fave Sister, Tamera Mowry-Housley
16:29:21 16:34:53 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
16:34:53 16:40:31 Five on 5 with the Cast of the Sound of Music
16:40:31 16:45:19 Five on 5: Sofia Vergara's 4-Day Diet Rule
16:45:19 16:49:56 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
16:49:56 16:54:08 Five on 5 with Grace Song, ballet dancer and star of Fame High
16:54:08 16:59:06 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
16:59:06 17:04:18 Five on 5 with Pretty Little Liars' Shay Mitchell
17:04:18 17:09:29 Five on 5 with Hair Stylist Arsen Gurgov
17:09:29 17:10:05 SELF on The Mindy Project
17:10:05 17:14:41 Five on 5 With Tyler and Cameron Winklevoss
17:14:41 17:57:02 Revamp your Style with SELF Magazine #13for13
17:57:02 18:53:45 GET FIT with SELF Magazine #13for13
18:53:45 18:58:10 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
18:58:10 19:03:39 Five on Five: Danica Patrick Is a Total Badass
19:03:39 19:09:13 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
19:09:13 19:13:44 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
19:13:44 19:18:07 What's hot for fall: Five on 5 with SELF Editors!
19:18:07 19:18:38 Tommy Hilfiger NYFW Show.MOV
19:18:38 19:23:43 Five on 5 with Macy Gray
19:23:43 19:26:30 Chicago City Guide - Nightlife & Music
19:26:30 19:31:28 Five on 5 with Rachel Leigh Cook
19:31:28 19:35:39 Five on 5 With Award-Winning Surfer and Activist Bethenny Hamilton
19:35:39 19:40:03 Five on 5 with Grace Potter
19:40:03 19:42:11 Chicago City Guide - McCormick Place
19:42:11 19:47:14 Five on 5 with Jenna Dewan Tatum
19:47:14 19:50:04 Five on 5 with Milly designer Michelle Smith
19:50:04 19:54:48 Five on 5 with Nelly Furtado
19:54:48 19:59:08 Five on 5 with With Our Fave Sister, Tamera Mowry-Housley
19:59:08 20:04:40 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
20:04:40 20:10:18 Five on 5 with the Cast of the Sound of Music
20:10:18 20:15:06 Five on 5: Sofia Vergara's 4-Day Diet Rule
20:15:06 20:19:43 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
20:19:43 20:23:55 Five on 5 with Grace Song, ballet dancer and star of Fame High
20:23:55 20:28:53 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
20:28:53 20:34:05 Five on 5 with Pretty Little Liars' Shay Mitchell
20:34:05 20:39:16 Five on 5 with Hair Stylist Arsen Gurgov
20:39:16 20:39:52 SELF on The Mindy Project
20:39:52 20:44:28 Five on 5 With Tyler and Cameron Winklevoss
20:44:28 21:26:49 Revamp your Style with SELF Magazine #13for13
21:26:49 22:23:32 GET FIT with SELF Magazine #13for13
22:23:32 22:27:57 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
22:27:57 22:33:26 Five on Five: Danica Patrick Is a Total Badass
22:33:26 22:39:00 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
22:39:00 22:43:31 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
22:43:31 22:47:54 What's hot for fall: Five on 5 with SELF Editors!
22:47:54 22:48:25 Tommy Hilfiger NYFW Show.MOV
22:48:25 22:53:30 Five on 5 with Macy Gray
22:53:30 22:56:17 Chicago City Guide - Nightlife & Music
22:56:17 23:01:15 Five on 5 with Rachel Leigh Cook
23:01:15 23:05:26 Five on 5 With Award-Winning Surfer and Activist Bethenny Hamilton
23:05:26 23:09:50 Five on 5 with Grace Potter
23:09:50 23:11:58 Chicago City Guide - McCormick Place
23:11:58 23:17:01 Five on 5 with Jenna Dewan Tatum
23:17:01 23:19:51 Five on 5 with Milly designer Michelle Smith
23:19:51 23:24:35 Five on 5 with Nelly Furtado
23:24:35 23:28:55 Five on 5 with With Our Fave Sister, Tamera Mowry-Housley
23:28:55 23:34:27 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
23:34:27 23:40:05 Five on 5 with the Cast of the Sound of Music
23:40:05 23:44:53 Five on 5: Sofia Vergara's 4-Day Diet Rule
23:44:53 23:49:30 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
23:49:30 23:53:42 Five on 5 with Grace Song, ballet dancer and star of Fame High
23:53:42 23:58:40 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
23:58:40 00:03:52 Five on 5 with Pretty Little Liars' Shay Mitchell
00:03:52 00:09:03 Five on 5 with Hair Stylist Arsen Gurgov
00:09:03 00:09:39 SELF on The Mindy Project
00:09:39 00:14:15 Five on 5 With Tyler and Cameron Winklevoss
00:14:15 00:56:36 Revamp your Style with SELF Magazine #13for13
00:56:36 01:53:19 GET FIT with SELF Magazine #13for13
01:53:19 01:57:44 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
01:57:44 02:03:13 Five on Five: Danica Patrick Is a Total Badass
02:03:13 02:08:47 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
02:08:47 02:13:18 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
02:13:18 02:17:41 What's hot for fall: Five on 5 with SELF Editors!
02:17:41 02:18:12 Tommy Hilfiger NYFW Show.MOV
02:18:12 02:23:17 Five on 5 with Macy Gray
02:23:17 02:26:04 Chicago City Guide - Nightlife & Music
02:26:04 02:31:02 Five on 5 with Rachel Leigh Cook
02:31:02 02:35:13 Five on 5 With Award-Winning Surfer and Activist Bethenny Hamilton
02:35:13 02:39:37 Five on 5 with Grace Potter
02:39:37 02:41:45 Chicago City Guide - McCormick Place
02:41:45 02:46:48 Five on 5 with Jenna Dewan Tatum
02:46:48 02:49:38 Five on 5 with Milly designer Michelle Smith
02:49:38 02:54:22 Five on 5 with Nelly Furtado
02:54:22 02:58:42 Five on 5 with With Our Fave Sister, Tamera Mowry-Housley
02:58:42 03:04:14 Five on 5: Gabrielle Reece Chats About Love, Life and Her Go-To Healthy Meal
03:04:14 03:09:52 Five on 5 with the Cast of the Sound of Music
03:09:52 03:14:40 Five on 5: Sofia Vergara's 4-Day Diet Rule
03:14:40 03:19:17 Five on 5: Brooklyn Decker Shares Her Hot Body Secrets
03:19:17 03:23:29 Five on 5 with Grace Song, ballet dancer and star of Fame High
03:23:29 03:28:27 Five on 5 with Sportscaster, Fashion Expert and Best-Selling Author Jill Martin
03:28:27 03:33:39 Five on 5 with Pretty Little Liars' Shay Mitchell
03:33:39 03:38:50 Five on 5 with Hair Stylist Arsen Gurgov
03:38:50 03:39:26 SELF on The Mindy Project
03:39:26 03:44:02 Five on 5 With Tyler and Cameron Winklevoss
03:44:02 04:26:23 Revamp your Style with SELF Magazine #13for13
04:26:23 05:23:06 GET FIT with SELF Magazine #13for13
05:23:06 05:27:31 Five on 5 with Julia Stiles Talks about Silver Linings Playbook
05:27:31 05:33:00 Five on Five: Danica Patrick Is a Total Badass
05:33:00 05:38:34 Five on 5 with Lisa Ling Talks about Secret Society of Women, Nectresse, fitness and travel
05:38:34 05:43:05 Five on 5 with Project Accessory's Eva Jeanbart-Lorenzotti
05:43:05 05:47:28 What's hot for fall: Five on 5 with SELF Editors!
05:47:28 05:47:59 Tommy Hilfiger NYFW Show.MOV
05:47:59 05:53:04 Five on 5 with Macy Gray
05:53:04 05:55:51 Chicago City Guide - Nightlife & Music
05:55:51 06:00:49 Five on 5 with Rachel Leigh Cook